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Facial Recognition Technology to Boost up Bag Drops at the Minneapolis–St. Paul International Airport

We all aware of the time it takes to collect your bags when you have to check out from the airport. Do you come across any idea that can minimize the time required for this processing? Well, Delta Air Lines have a solution for it. With an intention to boost up the bag drops for priority consumers, it will be validating the facial recognition technique at the Minneapolis–St. Paul International Airport. The customers will need to screen their passports at particularly prepared cabins, where a camera will screen their face to verify their identity.

Facial Recognition Technology to Boost up Bag Drops at the Minneapolis–St. Paul International Airport

A total of 4 self-service bag drop booths are being deployed in Minneapolis; however, only one of them will have the software for facial recognition. Delta will be gathering feedback from customers during the procedure to estimate how it will increase the service to other airports in the future. It will be expending $600,000 on the latest devices.

The Customs and Border Protection is cataloging visitors departing from the United States with the use of facial recognition. It initiated the facial recognition devices at Dulles Airport back in 2015, further extended it to the JFK Airport in New York in the previous year. Similar face recognizing cabins are expected to be installed at the Ottawa International Airport and even the British Airways will be launching the same at Heathrow Airport in London. It will compare faces recorded at security screenings with a distinct record at the boarding gate.

Delta claims that privacy will be safeguarded and that its self-service bag drops will neither be gathering information of the customers nor will be retaining any pictures of their faces. It assures that its only concern is boosting up the check-in procedure for customers, even during freeing up gate agents to handle more significant situations.

Senior VP of Delta for airport customer service and cargo, Gareth Joyce, said, “We look ahead to this expenditure and a new approach to save the time of the customers. And, as customers can handle the biometric-based bag drop system by themselves, we imagine a future where the Delta agents can look out for travelers and provide more thoughtful and proactive customer service.”

What is your opinion regarding the facial recognition technology and its application at the airports?

 

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